I have a confession to make. I can’t draw for beans. That is extremely frustrating for a creative person such as myself. In the early 90’s, when PCs first came out, I was blessed to have a boss that was willing to just let me play with the graphics program, Corel Draw!, and I discovered that on the computer I could create beautiful graphics, cool ads and flyers. Eventually, I started my own business doing graphic design and desktop publishing.
When AOL & email first came out, I thought, “Who needs this?” Then when the World Wide Web arrived, I saw what a web page was and said, “I can do that!” and proceeded to learn HTML and Internet Marketing. I started “Creative Eye Marketing” and became one of the first Internet marketing experts in Miami, FL.
I held seminars through the North Dade Chamber of Commerce covering, “What is the Internet, where it’s going, and why your company needs to be on it.”
Fast Forward to 2011
I saw that many people didn’t understand Social Media or how to promote their businesses with it. It’s déjà vu for me. Now I’m holding seminars teaching business owners, “What is Social Media, where it’s going and why your company needs to be on it,” and I’m specializing in just Social Media business page set-ups, strategic planning and training people.
What’s different is that back in the 90’s you needed to know HTML coding, have the right web creation software and really know what you’re doing. Not so today. WordPress has made website creation and management so easy that anyone can do it. Sure, you need to learn how to use it (I can teach you.), but, for a simple website, you don’t have to have a “webmaster” in-house or on retainer when you want to update or change something on your site.
And the Social Media marketing tools are free and easy to use. You just have to learn how to properly and effectively use them and once you learn and start doing it, it becomes second nature to you, (just like email) and it’ll take less time.
To help small business owners who are struggling with how to market their businesses online.
I can teach you how to blog on WordPress.
Since 2011, AZ Social Media Wiz LLC, Purpose is to Make Social Media Easy to Understand!
What I’ve learned from doing live classes since I started my company, is that the small business owner knows their business, they are not marketers, they are not sales people, they are not accountants. They know their business. But to be successful in business — no matter how large or small — you either have to learn how to do marketing, sales and accounting, or hire someone to do it for you. Either way, you have to invest some time and money to find what works best for you and your business.
So you’re not “tech-savvy”!
That doesn’t matter. I can teach anyone who is willing to learn. It may take some folks longer than others. However, it is possible.
If you want to stay in the game – participate.
If you want to win the game – dominate.
Giselle Aguiar, Award-Winning Christian Author
Giselle Aguiar’s debut novel, Deo Volente (God Willing): Love in the First Century won second prize in the 2010 Women of Faith Writing Contest and is available through your favorite book seller. It’s the first of a series following Christian church history through the centuries. Sales of the novel benefit StreetLightUSA.org, a shelter that helps victims of child prostitution and human trafficking.
Born in Puerto Rico and raised in New York, Giselle has a degree in business administration with a minor in advertising and marketing from Green Mountain College in Vermont. In college, she was a member of the national dramatic society, Alpha Psi Omega. After college, she worked in retail management, public relations, advertising, sales, marketing, travel and tourism. She was blessed to have had the opportunity to travel all over the Caribbean, Panama Canal, Alaska and Italy. Her tour of Italy took her to Rome, Naples, Herculaneum and Pompeii where she first experienced the ancient Roman culture, inspiring her novel.
In 1995, she started two companies, a Christian Internet dating service and an Internet marketing consultancy.
Giselle currently lives in Phoenix, Arizona where she works as social media consultant, coach and trainer at AZSocialMediaWiz.com. She offers 1:1 coaching and training to help the small business owner learn social media marketing. An avid blogger, she’s an active member of First Christian Church of Phoenix and attends a small group bible study. In 2020, she started a daily Podcast, “Seeking the Gospel Truth“.