Facebook is working hard to gain advertising dollars from small businesses ever since they did the big Algorithm change to zap the visibility of business page posts. They are the headliner in this week’s social media news you can use….
Here are a few new features in Facebook Advertising:
- New Resources for Teachers & Businesses
- Facebook Secret Groups?
- Facebook Story Ads — They’re mimicking Instagram
- Facebook Watch Party — Get interactive with customers during webinars
- Plan now for Holiday Sales!
What’s up at Google:
Google isn’t far behind. They’ve made some big changes especially when it comes to advertising options for small businesses…
Do you use data tables in your content? You’ll like the way Google will show the data in search engine results pages (SERPs).
Answering questions is the best way to get potential customers to your website. And Google is helping with Q&A, FAQs and how-to features in SERPs. Every business has frequently asked questions. Well, those are what your potential targets are searching for! Each one is a blog post and formatted properly, they can land you on the top of Google SERPs.
All these frequent changes to social media, SEO and digital marketing can be overwhelming. But that’s where I come in…