How to Avoid Being Sued for Copyright Infringement

How to Avoid Being Sued for Copyright Infringement

If you think that you can just grab any picture that you’d like off the Internet, you’re wrong and in big trouble if you get caught. It’s called Copyright Infringement. Don’t let this happen to you! A photographer has the right to sue for copyright infringement! I’ve had 3 of my past clients be caught… Read more How to Avoid Being Sued for Copyright Infringement

The Importance of Focusing on What Your Target Market Wants

The Ford Edsel was what Ford wanted to sell not what consumer wanted to buy.

A mistake many marketers make is jumping into blogging and posting on social media without considering who their target market is and what they want or need. It’s crucial that you think about the customer and not on what you want to sell or what you like. It Takes Vision It’s not a vision of… Read more The Importance of Focusing on What Your Target Market Wants

What You Need to Know about SEO for 2020 and Beyond

Uncover SEO secrets

What’s in store for your website’s search engine optimization (SEO) for 2020 and beyond? The first thing you need to realize is that Google still owns search¬†and we have to live with it. According to¬†Statcounter, in North America, they now have over 89% of all searches. (Globally, they have over 92%) These were last years… Read more What You Need to Know about SEO for 2020 and Beyond

Top Social Media Marketing Trends You Need in 2020

2020 Digital Marketing Trends

It’s December and all the “predictions” for 2020 marketing trends are coming out. I rather not use that term as no one really has a crystal ball to accurately predict what is going to be the latest, hottest, most popular marketing trend. Video, Video and More Video! IGTV — Instagram TV — Instagram’s video channel… Read more Top Social Media Marketing Trends You Need in 2020

Successful Social Media Marketing Starts with Goals and Metrics

finding customers

Success means different things to different people. Successful social media marketing means increased sales, exposure and repeat customers. What do you Want to Accomplish with your Social Media Marketing? Got you thinking, right? Well, successful social media marketing starts with setting goals and metrics — and they have to be SMART goals. I see too… Read more Successful Social Media Marketing Starts with Goals and Metrics