Blogging only once a week is not enough!
Here’s proof.
At the beginning of June 2013, I decided to try a different strategy for one of my clients. It was taking me hours to research articles then compose a decent thought-provoking blog post. Way too long.
I then went the video route and started finding newsworthy videos on YouTube, embedding them into a post, then writing a short summary of the video’s content including keywords. Wow. It now took me 20 minutes to do what used to take me 2 hours!
So we started posting these videos 3 times a week. At the end of June when I reviewed the monthly stats to present to the client, I was surprised at the results:
Page views went from about 450 in May to over 1000 in June! Proof that blogging 3x a week is crucial.
Amazing results!
Then it built momentum! We managed to stay at around 1500 site visits a month!
These stats from Hubspot should also help to convince you.
The more often you blog, the greater the customer acquisition! Source: Hubspot
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