How to Use Branding and Color for Your Online Image

your brand

Branding in today’s digital age is way more than just having a nice logo, a catchy tag line and a pretty website. I’ve been doing Internet marketing since 1995 and I’ve seen lots of “brands” come and go — some do well — and some fail miserably. Whether you’re just starting out, your business needs… Read more How to Use Branding and Color for Your Online Image

Carve out the Time to do Your Marketing Successfully

Carve out the time to do your marketing to be successful

When business owners — no matter what size their business is — discover how much time is involved in doing their own marketing, they say, “I don’t have that kind of time!” I feel your pain. Not only do I have to run my business and do stuff for clients, but I’ve got to record… Read more Carve out the Time to do Your Marketing Successfully

That was then, this is now: The New Rules of Effective Marketing

Today's marketing is way different!

Effective Marketing today isn’t like it used to be. People don’t want to be interrupted by ads or commercials. They’ll search for what they want when they want it. That being said, you need to be found when a potential customer is looking for what you have to offer.

Get Found On Social Media – they’re as Powerful as Google

What is Social Media Marketing: What You Need to Know...

The main social media networks: Facebook, LinkedIn, Twitter, Instagram, Pinterest and YouTube, each have very powerful internal search engines that rival Google. If you don’t have your business profiles optimized for their search engines, you won’t come up in search results. They work the same as Google — based on keywords and phrases that searchers… Read more Get Found On Social Media – they’re as Powerful as Google