It’s been said that if you fail to plan, you plan to fail. Given that, when you plan your marketing, what are you planning for? Success, right? Well, how do you know when you’ve achieved it? That’s where goal setting comes in. Furthermore, success means different things to different people. That’s where SMART Goals come […]
How to Set SMART Goals For Marketing Success Read More »
Blogging, especially now in the age of the AI Search evolution, is a vital function of your business. As part of your content marketing, blogging should be strategically included in your overall marketing plan. Why do you need to blog regularly? Here are the benefits of blogging… How do you make the blog work? Basically,
How Often Should You Blog for Marketing Success? Read More »
Here’s an excellent example of a viral video for a brand that actually rejected it. It’s what’s called “user-generated content”. A fan of a product or service creates a video on their own, without prompting from the brand. But this is not about the brand, but the power of telling stories that provoke emotions. About
Do You Want to go Viral? Tell Stories that Provoke Emotions Read More »
“Home Page”, “About Us”, “Contact US” – these are SEO opportunities wasted.
AISEO Title Tip: “Home” is not Your Company Name Read More »
Boost your business presence as search evolves! Discover how AI influences discovery and how to optimize your content for trust and clarity.
AI Search for 2026: What to Expect and What to Do Now Read More »
When someone dies, their social profiles keep living unless friends or family members notify the network that the person has passed.
Digital Immortality: What Happens to Social Profiles When Users Die? Read More »
What is the best platform for websites? Here’s why I prefer WordPress and have been using it for over 16 years.
Why I Prefer WordPress for Websites Read More »
I work with a lot of startups & one thing they miss is considering a marketing budget to effectively promote their business in today’s digital world.
How Much Should a New Business Have in its MARKETING BUDGET? Read More »
You think you’re doing everything right, but your marketing isn’t working. You’re not getting leads, or sales. Here’s what you need to know to fix it.
5 Reasons Why Your MARKETING is FAILING and How to FIX the Problem Read More »
Competition. Like it or not, when it comes to marketing, you are always competing with someone for the valuable dollar in your target market’s pocket. You may be blessed to have little, even no direct competition, but what else are you competing against? Moreover, you can be in a highly competitive field or industry. In
What You Need to Know to Beat the COMPETITION Online Read More »
