Video Testimonials – A Great Digital Marketing Tool
Video is hot! People are more likely to sit and watch a video than to read an article.
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Video Marketing
How to Use Visual Marketing to Boost Your Brand and Sales
Everywhere you look, you see visual marketing: pictures, photos, graphics, animations, and/or videos. For instance, did you know that YouTube videos appear frequently in Google AI Overviews? Plus, how does AI Search fit in? Besides that, what are today’s visual marketing trends, platforms, and tools — including AI? If you want your marketing messages to
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Do You Want to go Viral? Tell Stories that Provoke Emotions
Here’s an excellent example of a viral video for a brand that actually rejected it. It’s what’s called “user-generated content”. A fan of a product or service creates a video on their own, without prompting from the brand. But this is not about the brand, but the power of telling stories that provoke emotions. About
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Local SEO! Sharpen Your YouTube STRATEGY to RANK on Google
Many businesses, especially local brick-and-mortar and area service providers, DO NOT use YouTube effectively. You probably think that just recording a video and uploading it is enough, but it’s not. With a little extra effort, tweaking your YouTube strategy can make a significant difference in your results. These tips will help you increase views, subscribers,
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Elevate Your Video Marketing with These Updated Creative Ideas
Video marketing is the best thing that you can do to promote your small business. Today’s cell phones and apps combined provide easy ways for you to use video to get extra exposure. And it’s not just on YouTube! You can share the same video in many different places, including your website! See, video is
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Video and Social Media Marketing Distribution Roadmap
Many times, I come across content that is so good and timely that I say, “I couldn’t have done it better myself!” In this post, I’m featuring a webinar presented by the Arizona Commerce Authority (ACA) Small Business Bootcamp with my good friend, Taylor Wellman of Financial Potion. I’ve known Taylor for years, and I
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How to Get Results & Reap the Benefits of YouTube Video Marketing
YouTube is the 2nd largest search engine next to its parent Google. Learn how to optimize your channel and videos to reap the benefits of YouTube video marketing. If you want to gain exposure, drive traffic to your website, and reach people who are searching for what you have to offer, you need to understand
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