If you’re not doing video marketing to promote your business, you’re missing out on being part of 80% all Internet traffic. Video Marketing is the perfect way to… Explain how your product or service will benefit your target audience. Explainer videos educate your potential customer, specifically, how it will solve their problem or alleviate a… Read more 5 Reasons Why You Need to do Video Marketing to Boost Your Brand
Seeing what an unpredictably, active year 2018 was for online/digital marketing, I cannot in good conscience write about “predictions” for 2019. However, we can call them “trends“. What are the digital marketing trends for 2019? This is the first in a series of articles that I hope will guide you in planning your marketing for 2019. In subsequent… Read more Get Visual in 2019 to Boost Your Brand & Sales
YouTube is the 2nd largest search engine next to its parent, Google. “How to” is the most searched-for phrase. This class covers the basics of YouTube and the 2nd video covers how to optimize your channel for SEO and branding. How to Optimize Your YouTube Channel Save
You know you have to be doing marketing videos for the exposure. However, the challenge is getting your target audience to watch it. In a nutshell, here’s what you need to do: Hook ’em from the start – begin with excitement or something unpredictable Keep it short and simple – less is more Tell a… Read more What You Need to Do to Create Marketing Videos that Work [Infographic]
Here’s an excellent example of a viral video for a brand who actually rejected it. It’s what’s called “user-generated content”. A fan of a product or service creates a video, on their own, without prompting by the brand. But this is not about the brand, but about the power of telling stories that provoke emotions.… Read more Do You Want to go Viral? Tell Stories that Provoke Emotions
