Get Visual in 2019 to Boost Your Brand & Sales

visual marketing in 2019

Seeing what an unpredictably, active year 2018 was for online/digital marketing, I cannot in good conscience write about “predictions” for 2019. However, we can call them “trends“. What are the digital marketing trends for 2019? This is the first in a series of articles that I hope will guide you in planning your marketing for 2019. In subsequent… Read more Get Visual in 2019 to Boost Your Brand & Sales

How to Effectively Market Your Business with Videos on YouTube

How to Effectively Market Your Business with Videos on YouTube

YouTube is the 2nd largest search engine next to its parent, Google. “How to” is the most searched-for phrase. This class covers the basics of YouTube and the 2nd video covers how to optimize your channel for SEO and branding. How to Optimize Your YouTube Channel Save

What You Need to Do to Create Marketing Videos that Work [Infographic]

What You Need to Do to Create Marketing Videos that Work

You know you have to be doing marketing videos for the exposure. However, the challenge is getting your target audience to watch it. In a nutshell, here’s what you need to do: Hook ’em from the start – begin with excitement or something unpredictable Keep it short and simple – less is more Tell a… Read more What You Need to Do to Create Marketing Videos that Work [Infographic]

Do You Want to go Viral? Tell Stories that Provoke Emotions

Do You Want to go Viral? Tell Stories that Provoke Emotions

Here’s an excellent example of a viral video for a brand who actually rejected it. It’s what’s called “user-generated content”. A fan of a product or service creates a video, on their own, without prompting by the brand. But this is not about the brand, but about the power of telling stories that provoke emotions.… Read more Do You Want to go Viral? Tell Stories that Provoke Emotions

How to Broadcast Yourself to Thousands with 2 Easy, Free Tools

Social Media never ceases to surprise me. I was checking out what was trending on Twitter for a client of mine. I know that usually every Monday is #MondayMotivation. My client just opened a Pilates studio and I’m posting a lot of motivational quotes. What surprised me was on Twitter there was a red “Live”… Read more How to Broadcast Yourself to Thousands with 2 Easy, Free Tools