Everywhere you look you see visual marketing — pictures, photos, graphics and/or videos. What are today’s visual marketing trends, platforms and tools? First, this infographic should convince you that you need to include visuals in your marketing strategy. Below the graphic, are specific content strategies that you can implement right away… Here are 12 Reasons… Read more How to get Visual to Boost Your Brand and Sales
We all know that using pictures and videos when marketing on social media works. Especially action shots, video testimonials, customers using product (See UGC below). If you use their likeness (face) in promoting yourself or your company, you must have their permission in writing. A verbal “sure” is not enough. That person may change their… Read more Get Permission to Use People in Pictures and Videos
Video is hot! People are more likely to sit and watch a video than to read an article.
If you’re not doing video marketing to promote your business, you’re missing out on being part of 80% all Internet traffic. Video Marketing is the perfect way to… Explain how your product or service will benefit your target audience. Explainer videos educate your potential customer, specifically, how it will solve their problem or alleviate a… Read more 5 Reasons Why You Need to do Video Marketing to Boost Your Brand
YouTube is the 2nd largest search engine next to its parent, Google. “How to” is the most searched-for phrase. This class covers the basics of YouTube and the 2nd video covers how to optimize your channel for SEO and branding. How to Optimize Your YouTube Channel Save