Have you ever traveled to a foreign country? Or even other parts of your own country with a different culture. Besides language, there are distinct cultural differences. Before your trip, you needed to learn the language – at least the important phrases like, “How do I get to my hotel?”, “How much?” or “Where can I get a taxi?”
The same thing applies with online marketing and the social media networks. Each one has its own culture and lingo. Your profiles on the social media networks are your Online Reputation. Also, there is a purpose to doing all this: Sales! Whether you’re selling services or products, that’s the bottom line. When you don’t see sales after diligent marketing efforts, you need to start wondering, “What am I doing wrong?”
Here are some of the mistakes I’ve seen people and companies do – mostly because they don’t know what they don’t know.
Ignorance is no longer an excuse!
By the way, this book started to be “101 Mistakes” and look how many I found!