One of the benefits of good, properly-planned-out social media media marketing is what’s called “social proof”. It’s basically word-of-mouth on steroids. It’s the trust and credibility that’s built when you provide good products or services and your customers appreciate it so much that they tell their friends using social media. It could be in the… Read more The Best Social Media Marketing News You Can Use: 4.12.19
Well, Google+ died a quiet death on April 2, 2019, without any fanfare or trending on Twitter. I think nobody noticed. What you need to do if you still have a G+ icon, widget or link on your website is remove it. Having bad links on your site doesn’t help SEO. For brick-and-mortar businesses with… Read more The Best Digital Marketing News You Can Use 4-15-19
The big news as we approach the end of March 2019 is that Google+ will be closing down on April, 2, 2019. If you were using it for SEO, read this article on how to use Twitter instead. If you used it regularly and saved items to collections, you need to download your content now.… Read more The Best Digital Marketing & Social Media News You Can Use!
April Fools Day, Easter and Passover — what else will be trending in April on social media? I publish this every month so you can plan ahead how you can “spin” your marketing message to take advantage of what’s trending on social media. These are just some of the observance and awareness days. For the… Read more What’s going to be Trending in April on Social Media
Back in the day — before social media — if you wanted to reach the old-school media — radio, TV, newspapers and magazines — to get some free publicity, you needed a press release and a list of the contacts at the various media outlets. You had to do a lot of legwork if you… Read more The Best Digital Marketing News & Tips for March 15, 2019