Customer service has gone real-time. With the increased use of social media, people are more likely to tweet a question or post a complaint on Facebook before picking up the phone. It’s up to the businesses to monitor their social media – either their brand, user name, or a hashtag. A few months ago, I… Read more Customer Service and Social Media
Gary Vaynerchuk, serial entrepreneur and millionaire built his family’s wine business up from $3 million to $60 million annually. In this video Gary explains how technology has created a major culture shift and must be embraced. Any business person must have at least a basic understanding of social media – the new form of communication.… Read more Adapt or Die – Learn Social Media – the Tools of the New Economy
NO! I know a lot of social media marketing service providers are going to disagree with me, but here’s my philosophy… Hiring an outsider to manage your company’s social media marketing is like hiring a salesperson and sending them to talk to your potential customers without training them! In my almost 40-years of working as… Read more Should you Outsource your Social Media Marketing?
Jim Averyt, owner of Fix My RV, a mobile RV repair service based in Peoria, AZ, attended my social media marketing seminar at the Peoria Chamber of Commerce’s Expo last year. When I met with them, I saw that Jim and his wife Barb, had their social media set up and were stuck with how… Read more Fix My RV – An Inbound Marketing Success Story
Creating a Social Media Presence By Sharon Bohm “If you build it they will come” doesn’t work in social media marketing “If you build it, they will come.” Who has not quoted that line from Field of Dreams? Unfortunately, when it comes to social media, that mentality will not work. The world of social… Read more Creating a Social Media Presence