Social Media Marketing Training

Learn how to Properly use Social Media for Marketing

Just posting to Facebook is not marketing. Having a Twitter account and not tweeting on a regular basis is not marketing. That’s actually hurts you more than helps. It’s your online reputation.

Not understanding how each network works makes you look foolish.

Each social media network "drives" differently.
Each social media network “drives” differently.

Each network “drives” like a different type of vehicle. You wouldn’t drive a sports car like you drive an SUV or a pickup truck. Here’s how I see the main social networks:

  • Twitter is the sports car – fast-moving, newsy, life in 280 characters of less.
  • LinkedIn is the luxury car – professional, business class
  • Pinterest is the minivan – 80% women, 1/2 have kids
  • Facebook is the crossover – useful for many things – 60/40 B2C/B2B
  • Google+ is the pickup truck – no nonsense, get-down-to-business. It’s connected to the Google search engine. Anything posted “Public” gets indexed in Google. The more “engaged” you are, the more Google “rewards” you with better search engine page results.
  • YouTube is like a convertible – best way to get noticed and build awareness!
  • Instagram and Snapchat are also to build brand awareness — especially trying to reach a young audience.

Customized Social Media Marketing Training: 1-on-1 via Skype no matter where you are!

Social MediaIncludes:

  • How to build a following and relationships with your target market
  • How to manage your social media in 30 minutes a day once your following is established
  • Strategies, tools, tricks & tips – time savers!
  • How to blog and manage a WordPress site*
  • Finding and curating content
  • Twitter, LinkedIn, Facebook, Google+, Pinterest, YouTube

You work on your own computer at your own speed. Besides the 1:1 customized training, you’ll also get:

  • A list of free online social media marketing resources
  • An editorial calendar template

Training is customized for your specific business and targeting your current and potential customers. We recommend having a solid social media marketing plan before you start training – click here for our complete social media marketing packages including set-up and planning.


Read: Learning social media marketing is like learning how to drive a car.

*Note: WordPress will soon be totally changing their editor to the new “Gutenberg”. It’s a drag and drop system. I will be offering 1:1 training class on it. Watch for announcements.




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Comments & Questions Welcomed!