It’s hard to believe we’re at the end of the first month of the new year! Now’s the time to plan for next month! Here’s what’s going to be trending (besides the obvious Valentines Day) in February. These are just some of the observance and awareness days. For the full list, visit these sites: National… Continue reading What Will be Trending on Social Media in February
Updated on: January 18, 2022, 1:40 PM Competition. Like it or not, when it comes to marketing, you are always competing with someone for the valuable dollar in your target market’s pocket. You may be blessed to have little, even no direct competition, but what else are you competing against? Moreover, you can be in… Continue reading What You Need to Know to Beat the Competition Online
Updated on: January 14, 2022 One of the stumbling blocks that many small businesses face when delving into social marketing is that you’re too attached to your business. You know your product, service or industry inside and out. Who you really don’t know is your target market. You feel product or service is the best… Continue reading Social Media Marketing Strategy: Think Like Your Target Market
Remember when you learned how to drive? The car is a tool to get you from point A to point B. The instructor showed you how it works, taught you how to drive it and then you got a map to help you get where you wanted to go. Today it’s a GPS. Do you remember once you learned how to drive, that you couldn’t wait to get behind the wheel and go? Now, it’s second nature.
Last Updated: January 7, 2022 What’s in store for your website’s search engine optimization (SEO) for 2022 and beyond? The first thing you need to realize is that Google still owns search and we have to live with it. According to Statcounter, in North America, they still dominate with close to 89% of all searches. (Globally, they… Continue reading What You Need to Know about SEO for Today and Beyond