Marketing is about getting results. Usually that includes generating quality leads. Moreover, the challenge lies in not just attracting potential customers to your website, but converting them from a visitor into lead and furthermore, converting that lead into a sale.
Having a nice website and blogging regularly will drive people to your site, but how are you capturing leads? You need to turn visitors into leads and leads into sales. It takes the right call-to-action (CTA) — the right, enticing