Social Media Marketing Strategy: Think Like Your Target Market

target market

One of the stumbling blocks that many small businesses face when delving into social marketing is that you’re too attached to your business. You know your product, service or industry inside and out. You feel it’s the best and greatest. You think your website is gorgeous, your social media pages are cool and your marketing… Read more Social Media Marketing Strategy: Think Like Your Target Market

5 Reasons Why You Need to do Video Marketing to Boost Your Brand

social media & video marketing

If you’re not doing video marketing to promote your business, you’re missing out on being part of 80% all Internet traffic. Video Marketing is the perfect way to… Explain how your product or service will benefit your target audience. Explainer videos educate your potential customer, specifically, how it will solve their problem or alleviate a… Read more 5 Reasons Why You Need to do Video Marketing to Boost Your Brand

Digital Marketing News You Can Use for April 26, 2019

Digital Marketing News

People keep asking me over at Quora, “What new social media network will take over?” Gee, if I knew that, I’d be rich! But perusing this week’s digital marketing news, I found this interesting piece… What were the social networks that DIDN’T make it? The ones that failed? The latest one to bite the dust… Read more Digital Marketing News You Can Use for April 26, 2019

Marketing Effectively on Social Media on a Shoestring Budget

Are you throwing money down the drain advertising online?

As a small business, budgets are tight. And, any entrepreneur knows that marketing – especially social media marketing – is a key factor for any business that wants new customers. However, today’s social media and digital marketing tools, are free to use if you know how to use them properly and effectively. Sure there are… Read more Marketing Effectively on Social Media on a Shoestring Budget

WordPress 5.0, Gutenberg and Other Marketing News You Need to Know

WordPress 5.0 - Gutenberg

It happened last Dec.6th. The powers that be behind WordPress, the most popular website platform, released the anticipated, 5.0 update with the new Gutenberg block editor. Here’s what you need to know about the WordPress 5.0 update. If you host with GoDaddy, your site was automatically updated and the Gutenberg editor was made the default… Read more WordPress 5.0, Gutenberg and Other Marketing News You Need to Know