How your website is optimized for Google search (SEO) is crucial to being found when someone is searching for what you have to offer. I was walking my neighborhood one evening, a lady stopped me to ask directions. Lady: “Which is 11th?” Me: “11th what? There’s 11th Street, 11th Place and 11th Way.” Lady: “I… Read more Are People Who Need You Finding You?
Did an employee leave with your social media passwords? Or did you outsource your social media and they never gave you the passwords or administrative access? It’s happened to several of my clients. One client’s Twitter account was set-up by an employee using her work email address. She’s no longer with the company. Her email… Read more How to Avoid Getting Locked Out of Your Social Media
Back in the day, whenever you purchased something, the advice was, buyer beware. Before you bought something or hired someone, you had to see credentials, check reviews, or asked a friend or colleague. However, today’s buyers are savvier and more demanding. They expect more. And, if you can’t provide content they can actually use, they… Read more The Social Savvy Consumer
You’ve built your website. It’s gorgeous. Now how do you get people to visit it? Better yet, how do you get potential customers to visit it? Getting traffic to your website takes effort including creating compelling content regularly, like blogs and videos, and being active in social media. Here are 5 Tips to help you… Read more How to get the Right Visitors to Your Website
What’s your industry? Wouldn’t you like to know how top websites in your industry specifically drive traffic to their website? This new report shows that SEO is actually more critical than social media in driving traffic to websites. New Report from Alexa Details Website Traffic Sources Explanation of Terms When I first saw this in… Read more New Info by Industry: How Top Websites get their Traffic