Credibility: the quality of being trusted and believed in Today’s marketing is not about tooting your own horn. It’s not about telling the world how great you are. It’s not a sales pitch either. It’s about building trust and credibility. People buy from those whom they know and trust. They also rely on the opinions… Read more Building Credibility: Why Should I Buy Your Product or Service? [Infographic]
Is your company more Business to Business (B2B) or Business to Consumer (B2C)? Sometimes it can overlap. Simply put, if you sell more to businesses rather than directly to the end consumer, then you’re B2B. If you’re target is the average consumer, then B2C. Here’s how the social networks breakdown when comes to B2B vs… Read more B2B vs B2C Which Social Network Should You Use?
What’s your social media marketing strategy? Posting and posting and posting some more? Are you getting the results you want? Insanity – doing something over and over again expecting the same results. Is Your Social Media Marketing Yielding… increased traffic to the website? better search engine results page (SERP) rankings (SEO)? increased sales? increased following?… Read more 10 Reasons Why your Social Media Marketing isn’t Working
You’ve done your research. You’ve determined who your target market is and which social networks they use most often. Now you need to get your social media strategy going.
Wait, let me reword that question: Realtors, why aren’t you using social media correctly to market and promote you and your business effectively? Whatever your excuse is, it won’t fly. You can’t ignore social media any more. I know you’re busy. I know that you’re short-staffed. But you have to figure out what you need… Read more Realtors – Why aren’t you using Social Media?