Running your own business is tough. You get busy juggling different tasks and wearing different hats. However, if you let the marketing ball drop, you will see business drop. And you don’t want that. If you’re like me, a “solopreneur” — working by yourself — or you have a small staff. In any rate, when… Read more How to Keep your Digital Marketing Going if you get Busy
You have to admit that today’s Search Engine Optimization (SEO) is a challenge. It’s frustrating and a lot of hard work. Furthermore, it’s way more than just finding the right keywords. You want your business to come up on the first page of Google. If you’re not doing Pay-Per-Click (PPC), Google’s paid advertising, then you… Read more SEO: It’s more than just Keywords [Infographic]
Very. When done properly. Social media can be very effective in generating quality leads. However, it takes planning, preparation, posting, participation, persistence, patience and perseverance. Yes, the 9 P’s of Social Media Marketing! A mistake that I see many companies make is trying to do it fast, off-the-cuff or trying to take shortcuts. They don’t… Read more How Effective is Social Media for Generating Quality Leads?
A few years ago, I considered podcasting. However, I read that it takes a lot of planning and that you really need to have 2 people or guests to be successful. With that in mind, I decided not to do one in the digital marketing field. There are several very good social media, content marketing… Read more Thinking of Podcasting? Here’s What You Need to Know…
Looks like Instagram is stealing some of Facebook’s thunder! If you want to reach the under 34 consumer crowd, Instagram is where you need to be! With 1 Billion users each month sharing 95 million posts every day, you can’t ignore it if that’s your target market. Brands are getting more engagement on the same… Read more Instagram Stats You Need to Know for 2020