What Will be Trending on Social Media in February

It’s hard to believe we’re at the end of the first month of the new year! Now’s the time to plan for next month! Here’s what’s going to be trending (besides the obvious Valentines Day) in February. These are just some of the observance and awareness days. For the full list, visit these sites: National… Continue reading What Will be Trending on Social Media in February

What You Need to Know to Beat the Competition Online

Updated on: January 18, 2022, 1:40 PM Competition. Like it or not, when it comes to marketing, you are always competing with someone for the valuable dollar in your target market’s pocket. You may be blessed to have little, even no direct competition, but what else are you competing against? Moreover, you can be in… Continue reading What You Need to Know to Beat the Competition Online

Social Media Marketing Strategy: Think Like Your Target Market

Updated on: January 14, 2022 One of the stumbling blocks that many small businesses face when delving into social marketing is that you’re too attached to your business. You know your product, service or industry inside and out. Who you really don’t know is your target market. You feel product or service is the best… Continue reading Social Media Marketing Strategy: Think Like Your Target Market

Learning Social Media Marketing is like Learning How to Drive a Car

My first car - a 1974 Plymouth Duster.

Remember when you learned how to drive? The car is a tool to get you from point A to point B. The instructor showed you how it works, taught you how to drive it and then you got a map to help you get where you wanted to go. Today it’s a GPS. Do you remember once you learned how to drive, that you couldn’t wait to get behind the wheel and go? Now, it’s second nature.

Plan Ahead: What will be Trending in January on Social Media

Besides, the on-going, never-ending hot-news topics, here are some January Awareness and Observance Days that will probably be trending on Twitter. You can also expect anything dealing with weight loss and new year’s resolutions, goal setting, etc. to be trending. Plan ahead and spin your marketing message around the hashtags. Remember, hashtags only work with… Continue reading Plan Ahead: What will be Trending in January on Social Media

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