You know that social media marketing is important to promote your business, however, you don’t have the time to do it all yourself. What are your options? What do you look for in a social media manager or even an SEO specialist? Let’s Cover Your Options First… What to Look for in a Social Media […]
Outsource or Hire? What makes a Good Social Media Manager? Read More »
LinkedIn is way more than a place for job seekers. If that’s the last time you used it, then you’re missing out on a powerful tool. Having a 100% completed profile with updated information, as well as a company profile page for your business, increases your trust and credibility factor immensely. It helps establish you
Videos: Make the Best of the 2 Sides of LinkedIn and Unleash its Power Read More »
To sell or not to sell: that is the question. What is the right ratio on social media of selling vs. non-selling posts? Seriously, think about it. When you’re on social media, you don’t want to see ad after ad, after ad, after annoying ad, right? Yet, that’s what businesses think they should be posting
To Sell or Not to Sell: What is the Right Ratio on Social Media Read More »
Everywhere you look you see visual marketing — pictures, photos, graphics, animations, and/or videos. What are today’s visual marketing trends, platforms, and tools? If you want your marketing messages to stand out — you have to get visual. Let’s breakdown your Visual Marketing Options: Video Marketing For video marketing to be effective, you should be
How to Use Visual Marketing to Boost Your Brand and Sales Read More »
LinkedIn is your virtual Rolodex! It’s networking at the chamber of commerce on steroids. If you’re B2B, LinkedIn should be your primary network. If you’re B2C, it helps with trust and credibility. Besides that, LinkedIn users are sophisticated consumers! You probably think that you don’t have time to use LinkedIn properly. With this article, and
How to Properly and Effectively Market Your Business on LinkedIn in 15 Minutes a Day! Read More »
Besides, the on-going, never-ending hot-news topics, here are some January Awareness and Observance Days that will probably be trending on X (formerly Twitter). You can also expect anything dealing with weight loss and new year’s resolutions, goal setting, etc. to be trending. Plan ahead and spin your marketing message around the hashtags. Remember, hashtags only
Plan Ahead: What will be Trending in January on Social Media Read More »
Are you a professional or wanna-be influencer? Did you know that you can have multiple personal profiles on Facebook? Furthermore, you can upgrade to the “Pro” version which adds the ability to place ads, get insights, and monetize your content! Yes, you can make money on Facebook! Here’s How the Profiles Work… The “Pro Mode”
How to Make Multiple Personal & Professional Profiles on Facebook for More Reach! Read More »
If you’re trying to reach the Gen Z — teens — you’ll not find them on Facebook anymore! Amazingly, they’re not flocking to TikTok either — and that’s a good thing (I’ll explain why in a bit.) They are going to YouTube! Yes, YouTube! Facebook and TikTok’s loss is YouTube‘s Gain A recent Pew Research
Astonishing Report! Teens Abandon Facebook AND TikTok for You’ll Never Guess Where… Read More »
Ben Franklin said it first and it still holds true for every business. Planning anything you do in business is crucial and that includes your marketing! “If you fail to plan, you are planning to fail!” Ben Franklin It’s like taking a road trip – planning it out makes sense. Back in February of 2005,
Planning Your Social Media Marketing is an Important Step for Success Read More »
Marketing is an essential function of any business that wants to draw new customers. Whether B2B or B2C (or both), you must promote your business so people know you exist. Obviously, to do so effectively, you need a marketing budget. Today’s marketing is way more complicated than back in the day before the Internet existed.
How Much Should a New Business have in their Marketing Budget? Read More »
