social media training

What is Social Media Marketing: What You Need to Know…

What is Social Media Marketing: What You Need to Know...

Social Media is here to stay! It has changed how the world communicates, how people shop and how businesses reach potential customers. It’s crucial for every business owner to understand how social media marketing works — even if you plan

Why You Shouldn’t Ignore Pinterest for Your Business Marketing

Pinterest for Exposure and SEO

Pinterest is THE social media network if you’re trying to reach the consumer with products or services. Though it is more B2C than B2B, Pinterest is more powerful than Instagram when it comes to SEO because when someone pins a

Video: How to Use Hashtags to Effectively Market Your Business

How to use hashtags

Hashtags are everywhere! Even on YouTube! Use them consistently to brand your social media posts. It helps to have a strategy. You can create your own hashtags and use trending ones. If someone clicks on a hashtag, all the posts

Why Social Media is Important for Customer Service

Why Social Media is Important for Customer Service

It’s unfortunate that many business owners are ignoring social media — especially Facebook and Twitter — and especially when it comes to customer service. One of my clients opened a “rage room” in Tempe. Back when he first opened, someone

How to Use Branding and Color for Your Online Image

your brand

Branding in today’s digital age is way more than just having a nice logo, a catchy tag line and a pretty website. I’ve been doing Internet marketing since 1995 and I’ve seen lots of “brands” come and go — some

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