It’s what thousands of people are talking about in real time: what’s trending. Things start trending on Twitter first and then Facebook will catch on. But how do you take advantage of social media trends to get exposure for your business?
In this Facebook Live video, I explain how to take advantage of what people are talking about and get exposure and hopefully increase traffic to your site.
You don’t have to be online 24/7!It’s OK if you miss something.
Plan ahead. Take note of what trends regularly like #MotivationMonday, #TravelTuesday, #WisdomWednesday, #FlashbackFriday, and schedule posts in the future.
Be creative, witty, but not to tacky. Spin your marketing message around a trending phrase, but always check to see WHY something is trending before you try to ride on its coattails. You don’t want to come off as insensitive or corny either. Be relevant. Make sure it makes sense. Take a look at what other people and businesses are posting.