Looks like Instagram is stealing some of Facebook’s thunder! If you want to reach the under 34 consumer crowd, Instagram is where you need to be! With 1 Billion users each month sharing 95 million posts every day, you can’t ignore it if that’s your target market. Brands are getting more engagement on the same… Read more Instagram Stats You Need to Know for 2020
It seems like everybody’s on Facebook! However, even though Facebook provides free business profile pages, should you use that as your only online marketing tool? Yes, your Facebook page can serve as a website, but I don’t recommend it. Here’s why… You’re limited on what you can enter in the “about” section of your Facebook… Read more Can your Facebook Page Initially Serve as your Website?
I once did a consult for an auto repair shop in the Phoenix Valley. He had poor SEO and needed to boost the business to his local, brick-and-mortar shop. He had some social media profiles setup, but had no idea what to do. I did a Google search for “auto repair _____ (his city)”. His… Read more An SEO Tale of 2 Auto Repair Shops
Do you have a video strategy? Why is Video so Hot? Video entertains, informs and educates. YouTube is the 2nd largest search engine next to Google with the most searched-for term being “how to”. So what’s stopping you from doing videos to promote your business? You also have to have a video strategy for Instagram,… Read more How to Develop Your Video Strategy
I asked a client, “Who’s you’re target market?” He replied, “Everyone!” Yikes! Unfortunately, not like back in the day of the Yellow Pages, you can’t place an ad or two in the local paper or the YP and expect to get results. Each social media network has its own audience — a distinct user base.… Read more How and Where to Best Reach Different Generations on Social Media [Infographic] – Updated!