It’s unfortunate that many business owners are ignoring social media — especially Facebook and Twitter — and especially when it comes to customer service. One of my clients opened a “rage room” in Tempe. Back when he first opened, someone wanted to book a party and had a question. The contact form on the website… Read more Why Social Media is Important for Customer Service
Yeah, some people may “hate Twitter”, but it is a great tool to get exposure. People hate Twitter because they don’t understand Twitter. Twitter is like a never-ending news ticker. It’s what happening right now in real-time. At any given moment on Twitter, one can see what’s trending – what thousands of people are tweeting… Read more How to take Advantage of what’s Trending on Twitter
If you’re just starting out with marketing your business on social media or if you’ve had your accounts setup but haven’t been using them, you need to spend some time up front building your social media following. 8 Steps you Need to Take to Build Your Social Media Following: Don’t think you can skip any… Read more What You Need to Know on How to Build a Social Media Following
Someone asked, “Should I follow back everyone that follows me on social media?” It depends. I explain in this video: Below is the full transcript of “Should I follow back everyone that follows me on social media?”: Someone asked, “Should I follow back everyone that follows me on social media?” It depends. Let me explain.… Read more Q&A: Do I Have to Follow Back Everyone Who Follows Me on Social Media?
Yes, it’s a morbid subject, but I have to raise it because it just breaks my heart to see birthday announcements for a friend who’s passed away on their social media profiles. Recently, it happened to me with 2 friends who would have had birthdays this month on both Facebook and LinkedIn. When someone dies,… Read more Digital Immortality: What Happens to Social Media Profiles when Owners Die?