You maybe asking yourself, “What is Content Marketing?” The short answer is blogging. Yes, blogging is the foundation for inbound marketing, search engine optimization (SEO) and it is how you build your following on the social media networks and grow an email list. Blogging connects you to your target audience and positions you as an… Read more What is Content Marketing?
If you’re not doing video marketing to promote your business, you’re missing out on being part of 80% all Internet traffic. Video Marketing is the perfect way to… Explain how your product or service will benefit your target audience. Explainer videos educate your potential customer, specifically, how it will solve their problem or alleviate a… Read more 5 Reasons Why You Need to do Video Marketing to Boost Your Brand
YouTube is the 2nd largest search engine next to its parent, Google. “How to” is the most searched-for phrase. This class covers the basics of YouTube and the 2nd video covers how to optimize your channel for SEO and branding. How to Optimize Your YouTube Channel Save
Here’s an excellent example of a viral video for a brand who actually rejected it. It’s what’s called “user-generated content”. A fan of a product or service creates a video, on their own, without prompting by the brand. But this is not about the brand, but about the power of telling stories that provoke emotions.… Read more Do You Want to go Viral? Tell Stories that Provoke Emotions