In today’s AI-driven search world, effective SEO Copywriting on your website, blog, and social media should accomplish 5 things…
- Get your website high enough on the Google search results page — above your competition.
- Your content is being cited by AI Search engines and AI Overviews.
- Entice the searcher — your potential customer — to read more.
- Entice the searcher to click on the link leading to your website.
- Once they land on your website — you want to convert the visitor into a lead or a sale.
Bad, or no proper SEO copywriting for AI, may result in…
- Low rankings on Google.
- Being ignored by the AI search engines like ChatGPT, Perplexity, and Grok.
- No appearances in search results.
- Getting impressions on the search results page (SERP) but no clicks. (Low click-through rate.)
- People visiting your website and not doing anything — NOT converting into a lead or a sale.
To get cited by AI, your content needs more than SEO basics.
The fundamental problem with that type of SEO content is that it has no information gain. When trillions of webpages all follow the same “best practice” playbook, they’re not telling the world anything genuinely new.
Search Engine Journal
SEO Copywriting Service!
The trick with SEO copywriting is to write for the human reader with the search engine in mind. Here’s what the service includes…
Step 1: SEO and Competitor Research – $250 (1-time fee)
- SEO Search Intent Research – to identify what your target audience is searching for. AI search results pick from the top 10-ranked pages in search.
- Analyzing your Google Analytics and Search Console — (If you don’t have this set up, I’ll help you.)
- Competitive Research – who are your main competitors for the top organic spots on Google for the main search phrases, and what is needed to bump them off the first page and put you there. Discovering which phrases and/or questions your main competitors are ranking for. You’ll get a spreadsheet with keyword stats and ideas for your future blogging topics.
Step 2: SEO Copywriting
This cannot be done without the research in Step 1.
- On-Page Optimization for SEO, as well as leading the visitor to the call-to-action (sale) – based on keyword research.
- Optimized Meta Tag description to entice the searcher to click to your site.
- Adding alt-text to images (you provide the images)
- Pricing:
- Editing existing copy: $75/page. I can do it directly onto your WordPress website or give you the copy for you to send to your webmaster or use on other platforms.
- New copy/page/ebook/blog post: $150/page.
- Off-Page Optimizing Your Social Media Profiles and Google Business Profile (GBP): $75/for bios on all your social network profile pages: Facebook, LinkedIn (personal and business), X (formerly Twitter), Instagram, and Pinterest; YouTube: $150; GBP: $250
- Optimizing Ecommerce SEO: $25/product listing
- Setting up of the Google SiteKit plugin and connecting it to your Google Analytics (GA) analytics account on a WordPress website: $150
- Optional Monthly Blogging Service Available. Visit this page for pricing.
- Optional Strategic and Tactical Marketing Plans and other Digital Marketing Services.