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AI search and holiday shopping

AI SEARCH and HOLIDAY SHOPPING: What You Need to Do NOW!

eCommerce, Local SEO, SEO, Social Media Marketing, Strategic Planning /

Artificial Intelligence (AI) is changing the way we search, and in this 2025 Holiday Shopping Season, it will change the way we shop. People will be searching things like, “What is a good gift, under $50, for a 54-year-old man who likes hiking and the outdoors?” What’s going to come up? Your store? Probably not. […]

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Search - besides Google, how to get found online

Google is Still King, But You Need to Be Visible Elsewhere

Content Marketing, Search Engine Optimization /

Although Google remains the top search engine, it’s not always everyone’s initial go-to platform for information. Because of topical, community forums, other platforms, mixed in with AI, you can’t depend on Google by itself — organic or paid. Here’s what you need to know about being visible when your target is searching for what you

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