Boost your business presence as search evolves! Discover how AI influences discovery and how to optimize your content for trust and clarity.
AI Search for 2026: What to Expect and What to Do Now Read More »
Besides the ongoing, never-ending hot-news topics, here are some January Awareness and Observance Days that will probably be trending on X (formerly Twitter) and other social media networks. You can also expect everything regarding weight loss and New Year’s resolutions, goal setting, etc., to be trending. Plan ahead and spin your marketing message around the
What will be Trending in January on Social Media? Read More »
Have you been following digital marketing trends lately? I’m sure you’ve noticed a flood of new acronyms popping up everywhere. AEO, AIO, RAG, LLM—it can feel like you need a decoder ring to understand what’s happening with search engines as they transition into Artificial Intelligence (AI). But here’s the truth: understanding these terms isn’t just
What do the New SEO ACRONYMS Mean? Decoding the Abbreviations of AI SEARCH Read More »
December is such a fun month. Whether you celebrate Christmas, Hanukkah, or Kwanzaa, it’s a month mostly of celebrating, shopping, and gift-giving. However, the current economic conditions may have affected you or your business, you can’t stop marketing, or people will think you fell off the face of the earth. AI Search is changing the
What’s Going to be Trending on Social Media in December Read More »
Yes, it’s a morbid subject, but I have to raise it. It just breaks my heart to see birthday announcements for someone who has passed away on my social media notifications. Recently, it happened to me with 2 friends who would have had birthdays this month on both Facebook and LinkedIn. I’ve also seen them
Digital Immortality: What Happens to Social Media Profiles when Owners Die? Read More »
Back in 1995, I discovered the World Wide Web. As a graphic designer, I thought to myself, “I can do that!” Thus, I learned how to write HTML code and launched my business creating websites, Creative Eye Marketing, in Miami, FL. Back then, if someone who didn’t know code tried to edit their website, it
Why I Prefer WordPress for Websites Read More »
Marketing is an essential function of any business that wants to draw new customers. Whether B2B or B2C (or both), you must promote your business so people know you exist. Obviously, to do so effectively, you need a marketing budget. Today’s marketing is way more complex than back in the day before the Internet existed.
How Much Should a New Business Have in its MARKETING BUDGET? Read More »
You came up with a brilliant idea, set up a website and placed ads on Facebook. However, your marketing is failing. The ads are not working. It’s not the network’s fault. There could be several factors why your marketing isn’t working. They fall into 5 major categories. This, of course, takes into consideration that you
5 Reasons Why Your MARKETING is FAILING and How to FIX the Problem Read More »
No matter what technological advances change HOW we do social media marketing, the marketing basics stay the same. I’ve seen many small businesses make digital marketing mistakes in my 30+ years of digital marketing experience. It behooves you to understand how these 9 “Ps” work together. The 9 Ps of Social Media Marketing Where do
The 9 Ps of SOCIAL MEDIA Marketing for Business SUCCESS Read More »
Many businesses, especially local brick-and-mortar and area service providers, DO NOT use YouTube effectively. You probably think that just recording a video and uploading it is enough, but it’s not. With a little extra effort, tweaking your YouTube strategy can make a significant difference in your results. These tips will help you increase views, subscribers,
Local SEO! Sharpen Your YouTube STRATEGY to RANK on Google Read More »
