Author: Giselle Aguiar

Giselle Aguiar is a social media, inbound and content marketing specialist and trainer helping business owners learn how to leverage the power of social media marketing, increase traffic to their websites, generate leads, increase brand awareness and establish themselves as experts in their fields.

The Pinterest Difference: Why You Shouldn’t Ignore It!

Pinterest for Exposure and SEO

The two most misunderstood social media networks are Twitter and Pinterest. If you’ve watched any of my videos, or taken any of my social media marketing classes, I liken the social networks to cars. Twitter is like a sports car

How Much Should a New Business have in their Marketing Budget?

startup marketing budget

Marketing is an essential function of any business who wants to draw new customers. Whether B2B or B2C, you have to promote your business so people know you exist — you need a marketing budget. Today’s marketing is way more

How to gain Exposure with what will be Trending in August

Trending in August

August in Phoenix is not just hot, it’s back-to-school time – or is it? With COVID-19 still haunting us, when kids go back-to-school is still up in the air. However, that doesn’t mean that it’s not trending on social media.

Successful Social Media Marketing Starts with Goals and Metrics

set goals

Success means different things to different people. Successful social media marketing means increased sales, exposure and repeat customers. What do you Want to Accomplish with your Social Media Marketing? Got you thinking, right? Well, successful social media marketing starts with

How to Avoid Being Sued for Copyright Infringement

How to Avoid Being Sued for Copyright Infringement

If you think that you can just grab any picture that you’d like off the Internet, you’re wrong and in big trouble if you get caught. It’s called Copyright Infringement. Don’t let this happen to you! A photographer has the

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