Marketing Budget

startup marketing budget - weigh your options.

How Much Should a New Business have in their Marketing Budget?

Marketing, Small Business Tips /

Marketing is an essential function of any business that wants to draw new customers. Whether B2B or B2C (or both), you must promote your business so people know you exist. Obviously, to do so effectively, you need a marketing budget. Today’s marketing is way more complicated than back in the day before the Internet existed. […]

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Planning for successful holiday selling season

What You Need to do Now for a Successful Holiday Sales Season!

eCommerce, Social Media Marketing, Strategic Planning /

Three years after the pandemic and the supply chain crisis, having a successful 2023 holiday sales season will be challenging. What’s the challenge this year? Inflation. The cost of many staple items is still going up, as are interest rates. As either a retail brick-and-mortar location or an ecommerce store, what can you do to

What You Need to do Now for a Successful Holiday Sales Season! Read More »

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