marketing

what is social media marketing

What is Social Media Marketing? How Your Small Business Can Use it Effectively

No matter what you think about social media, it’s still a powerful, low-to-no-cost marketing tool available to every small business owner. The challenge is knowing how to do social media marketing effectively. This video covers the basics of the social media networks, and how they work together with your website, content marketing, and search engine […]

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marketing efforts not working

Video: How do I Know if my Marketing Efforts are Successful?

Wouldn’t it be nice if as soon as you posted something on social media or wrote a great blog post you would get dozens of new customers coming through your door or visiting your website immediately? Maybe in an alternate universe. I wish today’s marketing were easier instead of getting more complicated every day. However,

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25 Powerful Words to Generate Quality Leads [Infographic]

25 Powerful Words to Generate Quality Leads [Infographic]

Marketing is about getting results. Usually, that includes generating quality leads. Moreover, the challenge lies in not just attracting potential customers to your website, but converting them from a visitor into lead and furthermore, converting that lead into a sale. That’s the bottom line, right? You want to put these CTAs in several places in

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