Having a nice website and blogging regularly will drive people to your site, but how are you capturing leads? You need to turn visitors in to leads and leads into sales. It takes the right call-to-action. In this Wednesday’s with the Wiz episode on Facebook Live, I talk about Capturing Leads with the Right Calls-to-Action.… Read more Capturing Leads that will Convert with the Right Calls to Action
Back in the day, I used to sell fax machines when they first came out. I literally went door-to-door in office buildings telling people of this new technology that sent a document magically through the phone line. That was cold calling and I hated it. No one wants to be cold called. They are busy.… Read more Cold Calling is Dead…How to get Warm Leads
Do you find that thinking about marketing your business using the social media networks is overwhelming? Don’t feel bad. You’re in a big boat with many other small business owners. So many social media networks to choose from! What you need to do to figure out which of the social networks will work best for… Read more So many Social Media Networks! Which are best for my Business?
Having a written social media strategy for marketing your business is your guide to effective social media marketing. If it’s not written down, it doesn’t exist. Even on a whiteboard. It’s also not set in stone. Your strategy and tactics will change based on your site statistics, analytics and social media insights. In this Facebook… Read more Social Media Strategy vs Tactics for Promoting Your Business
When you get on any of the social networks, do you feel like you’re in a foreign country? Yes, the social media lingo is part of the culture of the networks. Think of each network as its own country and you need to learn the lingo and the culture before you can effectively market your… Read more Learn the Social Media Lingo for Effective Marketing