Whether you call them shoppers, consumers, buyers, clients or patients they are your customers. Whether your customer is a business (B2B) or an individual (B2C), they are still your customers. Back in the day, if you owned a shop on main street, you knew your customers by name — even if they only came in once… Read more Get to Know Your Customers Using these Free Tools
Customer service is now in real-time. With the increased use of social media, people are more likely to tweet a question or post a complaint on Facebook before picking up the phone. It’s up to the businesses to monitor their social media – either their brand, user name, or a hashtag. Be Where Your Customers… Read more Customer Service and Social Media: Are You Losing Sales?
It’s unfortunate that many business owners are ignoring social media — especially Facebook and Twitter — and especially when it comes to customer service. One of my clients is opening a “rage room” in Tempe this weekend. Someone wanted to book a party and had a question. The contact form on the website gave her… Read more Why Social Media is Important for Customer Service