customer service

Why Social Media is Important for Customer Service

It’s unfortunate that many business owners ignore social media — especially Facebook and X (formerly known as Twitter) — and specifically when it comes to customer service. One of my clients opened a “rage room” in Tempe. Back when he first opened, someone wanted to book a party and had a question. The contact form […]

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Customer focus for better reach

Customer Service and Social Media: Are You Losing Sales?

Ever since the start of the social media marketing revolution, customer service went real-time. People are more likely to tweet a question or post a complaint on Facebook before picking up the phone. Seriously, when was the last time you actually talked to a live person when calling customer service or tech support? At least

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