increase conversions

How is your conversion rate? Here's how to improve it...

What Is Your Conversion Rate? How to Improve It Now

What is a conversion rate? Let’s start by defining a conversion. It’s different for each business. Basically, it’s what you want a visitor, a potential customer, to do when they land on your website. It could be: A “conversion” isn’t just about making a sale — it involves any essential action a visitor takes on […]

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Email Marketing Still Works! Here's What You Need to Know...

EMAIL MARKETING Still Works! Here’s What You Need to Know…

Email marketing is still one of the most effective methods of reaching current and potential customers. However, its effectiveness depends on several factors. Here are some metrics to watch for, as well as some strategies to incorporate. What is an Email Marketing Open Rate? You’re not going to sell anything if people won’t even open

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