Social Media Networks

When Digital Marketing Technology Doesn’t Work Right

Giselle Aguiar Digital Marketing, Learning Technology, Managing Social Media, Social Media Marketing Tools, Social Media Networks

Technology – you can’t live without it and sometimes it just doesn’t work like it’s supposed to. We’ve all had computers crash and Internet connections die on us. So what do you do when technology doesn’t work right? I taught

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Digital Immortality: What Happens to Social Media Profiles when Owners Die?

Giselle Aguiar Social Media Networks

Yes, it’s a morbid subject, but I have to raise it because it just breaks my heart to see birthday announcements for a friend who’s passed away on their social media profiles. Recently, it happened to me with 2 friends

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Get Found On Social Media – they’re as Powerful as Google

Giselle Aguiar Search Engine Optimization, SEO, Social Media Marketing, Social Media Networks

The main social media networks: Facebook, LinkedIn, Twitter, Instagram, Pinterest and YouTube, each have very powerful internal search engines that rival Google. If you don’t have your business profiles optimized for their search engines, you won’t come up in search

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Stop Thinking of Social Media as Technology – Think of it as Community

Giselle Aguiar Social Media Marketing, Social Media Networks

If you think of the social media networks as technology, your first thought is, “I’m not a techie!” Take a step back. Look at what social media really is: community. Think if each of the social networks as foreign countries

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How and Where to Best Reach Different Generations on Social Media [Infographic] – Updated!

Giselle Aguiar Marketing Strategy, Social Media Marketing, Social Media Networks

I asked a client, “Who’s you’re target market?” He replied, “Everyone!” Yikes! Unfortunately, not like back in the day of the Yellow Pages, you can’t place an ad or two in the local paper or the YP and expect to

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