It never fails. As soon as I start prepping to present a class on social media, the networks change something. This week, not just one, but 4 networks had significant announcements and social media marketing news. LinkedIn, Facebook, Twitter and Pinterest have new features or are launching something soon. Plus, there’s a new video app… Read more What You Need to Know in Social Media Marketing News
Love it or hate it, Facebook is the the number 1 social media network in the world! Facebook, because of its algorithm change in March of 2018, made it increasingly difficult to grow a following organically — that is, without paying for advertising to get extra reach or likes. Most businesses can’t afford to ignore… Read more The Challenges of Marketing on Facebook & How to Overcome Them – Updated!
Do you find that thinking about marketing your business using the social media networks is overwhelming? Don’t feel bad. You’re in a big boat with many other small business owners. So many social media networks to choose from! What you need to do to figure out which of the social networks will work best for… Read more So many Social Media Networks! Which are best for my Business?
Social Media is here to stay! It has changed how the world communicates, how people shop and how businesses reach potential customers. It’s crucial for every business owner to understand how social media works — even if you plan on having someone else do it for you. What is Social Media and how do you… Read more What is Social Media Marketing: What You Need to Know…
25 years ago this past week I was living through Hurricane Andrew in Miami. 13 years ago this Labor Day weekend I was enduring the 2nd of 2 hurricanes, Jeanne (Frances came 2 weeks earlier) in Palm Bay, FL. After Andrew, though by the grace of God my home and belongings were spared, I spent… Read more How Social Media Helped Save Lives During Hurricane Harvey