Many businesses, especially local brick-and-mortar and area service providers, DO NOT use YouTube effectively. You probably think that just recording a video and uploading it is enough, but it’s not. With a little extra effort, tweaking your YouTube strategy can make a significant difference in your results. These tips will help you increase views, subscribers, […]
Local SEO! Sharpen Your YouTube STRATEGY to RANK on Google Read More »
What does search engine optimization, Local SEO, look like for local, brick-and-mortar businesses in this day of AI search? Between Google, AI, schema, backlinks, and technical SEO, it’s not just confusing, it’s overwhelming! Here’s what you need to know to get optimized so that people will find your local business when they need what you
Local SEO Tips to BE SEEN and GET FOUND Read More »
Back in the day (the late 90s), there were dozens of search engines and lists. I remember when Yahoo first started and then Google came along. Yahoo was a list or directory where you could search by categories. However, with Google, you could search the whole World Wide Web. Back then, you had to register
How to RANK on GOOGLE and Get the Results You Want Read More »
Before you blog or set up your website, you must do some keyword research. There are many tools out there, but since we need to follow Google’s rules, what better tool to use than the Google Keyword Tool? (Did you know that Google now has 90% of all global searches?) First, put yourself in your
Video: How to Use the Google Keyword Tool for Better SEO Read More »
How your website is optimized for Google search (SEO) is crucial to being found when someone is searching for what you have to offer. One evening some time ago, I was walking in my neighborhood, and a lady stopped me to ask for directions. Lady: “Which is 11th?” Me: “11th what? There’s 11th Street, 11th
Are People Who Need You Finding You? Read More »
Did you know that Google added a new “E” to their criteria for ranking high in search results to make it E-E-A-T? What do these stand for, and why are they important for ranking in the search engine? In fact, the first 3 lead to TRUST. Furthermore, people buy from those they know and trust.
What is the new “E” in Google’s E-E-A-T that will Help You Rank? Read More »
It will happen at some point or another. You’ll get that dreaded email that your Business’s Google Account was Suspended. Naturally, you freak out. Relax. Your business won’t fail if the account is down for a bit. It will still show in search results. You may just have lost the ability to access your Google
It Happened! Your Google Account Was Suspended! Don’t Worry! Here is How to Fix It… Read More »
Google’s Core Web Vitals are still vitally important to a website’s performance! Have you tested your site recently? A lot of factors could affect it. Learn what you can you to improve your score and SEO. Before I started this business in 2011, I remember Google’s major “Panda” and “Penguin” updates. That changed how websites
Important! What You Need to Know Now About Google Core Web Vitals Read More »
Endeavoring to market local brick-and-mortar businesses organically (non-paid) is actually fairly simple when you take advantage of these 3 free tools: Instagram, Google Business Profile, and Facebook. How one local business managed to increase Facebook reach when others were losing theirs… You may have read — and I’ve written on the subject — that due
How to Market Local Brick-and-Mortars for Success: 3 Free Tools Read More »
