Having a nice website and blogging regularly will drive people to your site, but how are you capturing leads? You need to turn visitors into leads and leads into sales. It takes the right call-to-action (CTA) — the right, enticing offer. You will Capture Leads with the Right Lead Magnet Know your target market well.… Read more Capturing Leads that will Convert with the Right Calls to Action
You’ve built your website. It’s gorgeous. Now how do you get people to visit it? Better yet, how do you get potential customers to visit it? Getting traffic to your website takes effort including creating compelling content regularly, like blogs and videos, and being active in social media. Here are 5 Tips to help you… Read more How to get the Right Visitors to Your Website
Back in the day, I used to sell fax machines when they first came out. I literally went door-to-door in office buildings telling people of this new technology that sent a document magically through the phone line. That was cold calling and I hated it. No one wants to be cold called. They are busy.… Read more Cold Calling is Dead…How to get Warm Leads
Very. When done properly. Social media can be very effective in generating quality leads. However, it takes planning, preparation, posting, participation, persistence, patience and perseverance. Yes, the 9 P’s of Social Media Marketing! A mistake that I see many companies make is trying to do it fast, off-the-cuff or trying to take shortcuts. They don’t… Read more How Effective is Social Media for Generating Quality Leads?
What’s the purpose of all this social media hubbub? How do I generate quality leads for my business? Social Media Marketing, when done properly, can be a very effective tool to drive traffic to your website and generate quality leads which can be nurtured into sales. What good is any type of marketing if it… Read more How to Use Social Media to Generate Quality Leads [Infographic]