Digital Marketing Blog
Digital marketing veteran with over 30 years of experience, Giselle Aguiar, shares invaluable tips & articles on AI Search, Local SEO, Google, WordPress Websites, Social Media & Content Marketing to help your small biz thrive.
Can your Facebook Page Initially Serve as your Website?
Just about everybody’s on Facebook! However, even though Facebook provides free business profile pages, should you use that as your only online marketing tool?…
How to Gather Helpful Data from Google Search Console
The Google Search Console, part of Google Analytics, gives you valuable data on your website’s ranking in the Search Results Pages (SERPs). SERPs are…
How to Properly and Effectively Market Your Business on LinkedIn in 15 Minutes a Day!
LinkedIn is your virtual Rolodex! It’s networking at the Chamber of Commerce on steroids. If you’re B2B, LinkedIn should be your primary network. If…
The 80/20 Rule of Marketing and How to Get it Right
The 80/20 rule of sales and marketing has been around forever. 80% of your business comes from 20% of your target market. So what…
What Makes Good, Quality Content Marketing for Today
Not too long ago, we used to say that “Content is King”. However, with today’s AI Search Engines, it’s changed to CONTEXT is king!…
5 Tips to Increase Engagement on Social Media [Infographic]
Followers on social media are good, but engagement is better. Likes are good, but shares are better. There’s no doubting the fact that social…
How to Get Results & Reap the Benefits of YouTube Video Marketing
YouTube is the 2nd largest search engine next to its parent Google. Learn how to optimize your channel and videos to reap the benefits…
Capturing Leads that will Convert with the Right Calls to Action
Having a nice website and blogging regularly will drive people to your site, but how are you capturing leads? You need to turn visitors…
What You Need to do to Jump-Start a Business Slump
You survived the pandemic and subsequent business shutdowns or lockdowns that affected your business negatively. Now, with inflation and supply chain issues, along with…
