Good content is the foundation of effective search engine optimization (SEO). Therefore, it behooves a wise person to plan out and create content regularly…

Are you a professional or wanna-be influencer? Did you know that you can have multiple personal profiles on Facebook? Furthermore, you can upgrade to…

If you’re trying to reach the Gen Z — teens — you’ll not find them on Facebook anymore! Amazingly, they’re not flocking to TikTok…

Marketing is an essential function of any business that wants to draw new customers. Whether B2B or B2C (or both), you must promote your…

Face it. In today’s world, if you want to get new business, you need to be actively marketing online — and it’s called “Inbound…

Back in 1995, I discovered the World Wide Web. Thus, I learned how to write HTML code and launched my business creating websites, Creative…

The last thing you need when you’re trying to run your business is to discover that your WordPress website was hacked. More than likely,…

One thing that hasn’t changed much in the last few years in content marketing is that Content is still King — and it still…

You came up with a brilliant idea, set up a website and placed ads on Facebook. However, your marketing is failing. The ads are…

Sure you want to save money, but it may cost you big time in the long run! What am I talking about? Outsourcing your…

Search Engine Optimization (SEO) – everyone with a website wants it. Yet, it can sometimes be elusive if not done properly. Now, I am…

When business owners — no matter what size their business is — discover how much time is involved in doing their own marketing, they…

The main social media networks: Facebook, LinkedIn, Twitter, Instagram, Pinterest, and YouTube, each have very powerful internal search engines and algorithms that rival Google….

Why bother with Twitter? Because you want exposure and SEO (Search Engine Optimization). Simple. You want to build a following or a “platform”. Twitter…

You know you need one — a Website to help promote your business. The question is… should you go the DIY route and build…

You don’t need to be an Einstein to be successful at online marketing. You just need to know how it all works together and…

It happens. Sales go stagnant… not growing. You’re doing everything right… blogging… posting to social media… videos… monthly newsletters… basically everything you can do…

You’ve probably heard me mention or write about the 7 Ps of social media marketing. Well, I heard of 2 more to add to…

Do you find that thinking about marketing your business using the social media networks is overwhelming? Don’t feel bad. You’re in a big boat…

What do you want to be known for? In other words, what’s your brand? Your Personal Brand is your Reputation When you step into…

So you want to start an eCommerce business. Or maybe you’re already delving into the depths of an eCommerce site. Either way, here are…

If you try to reach everyone, you’ll reach no one. You need to determine and clearly define who your target niche is. Obviously, you…

Back in the day, whenever you purchased something, the advice was, buyer beware. Before you bought something or hired someone, you had to see…