Video: How do I Know if my Marketing Efforts are Successful?

How do I know if my marketing efforts are successful?

Wouldn’t it be nice if as soon as you posted something on social media or wrote a great blog post that you would get dozens of new customers coming through your door or visiting your website immediately? Maybe in an alternate universe. I wish today’s marketing were easier instead of getting more complicated every day.… Read more Video: How do I Know if my Marketing Efforts are Successful?

Get to Know Your Customers Using Free Social Media Tools

Get to know your customers with free social media tools

Whether you call them shoppers, consumers, buyers, clients or patients they are your customers. Whether your customer is a business (B2B) or an individual (B2C), they are still your customers. Back in the day, if you owned a shop on main street, you knew your customers by name — even if they only came in once… Read more Get to Know Your Customers Using Free Social Media Tools

3 Elements of an Effective Website that Produces Results

3 Elements of an Effective Website that Produces Results

What does an “effective website” or “results” mean to you? Would you like more visitors to your site? That’s nice, but are they buying or converting — doing what you want them to do? Increased conversions? That’s when a visitor to your site either buys something or downloads a freebie to be added to your… Read more 3 Elements of an Effective Website that Produces Results

So many Social Media Networks! Which are best for my Business?

What is social media marketing?

Do you find that thinking about marketing your business using the social media networks is overwhelming? Don’t feel bad. You’re in a big boat with many other small business owners. So many social media networks to choose from! In this Wednesdays with the Wiz video, I explain the right approach to social media marketing. It’s… Read more So many Social Media Networks! Which are best for my Business?

Business on Social Media – Is Yours There? [Infographic]

If you’re still skeptical about marketing your business on social media, take a look at some of these statistics… 46% of web users look towards social media when making a purchase 8 out of 10 small-medium sized businesses (SMBs) use social media to drive growth – is yours one of the 2 out of the… Read more Business on Social Media – Is Yours There? [Infographic]