Blog is short for “web log”. Many people have them. They can be personal, casual blogs, and then there are business blogs. A personal blog can be by anyone about what interests them: food, hobbies, politics, travel, religion, pets, etc. It’s a way to get your “voice” heard. For Business, however, a blog is… “A
What is a Blog and Why do I Need One for My Business to Succeed? Read More »
Email marketing is still one of the most effective methods of reaching current and potential customers. However, its effectiveness depends on several factors. Here are some metrics to watch for, as well as some strategies to incorporate. What is an Email Marketing Open Rate? You’re not going to sell anything if people won’t even open
EMAIL MARKETING Still Works! Here’s What You Need to Know… Read More »
You need to keep Google happy as well as attract new visitors to your website. Blogging regularly will do this.
How Can Not Blogging Weekly Hurt Your Reputation? Read More »
Technology – you can’t live without it, and sometimes it just doesn’t work as it should. We’ve all had computers crash and Internet connections die on us. So what do you do when technology doesn’t work right? I taught a client how to share her boss’s blog posts with Sendible, and one time she emailed
When Digital Marketing Technology Doesn’t Work Right Read More »
Several years ago, I considered podcasting. However, I heard that it takes a lot of planning and that you really need to have 2 people or guests to be successful. With that in mind, I decided not to do one in the digital marketing field. There are several very good social media, content marketing, and
Podcasting: What You Need to Know to Get Started Read More »
“Home Page”, “About Us”, “Contact US” – these are SEO opportunities wasted.
AISEO Title Tip: “Home” is not Your Company Name Read More »
When someone dies, their social profiles keep living unless friends or family members notify the network that the person has passed.
Digital Immortality: What Happens to Social Profiles When Users Die? Read More »
What is the best platform for websites? Here’s why I prefer WordPress and have been using it for over 16 years.
Why I Prefer WordPress for Websites Read More »
You think you’re doing everything right, but your marketing isn’t working. You’re not getting leads, or sales. Here’s what you need to know to fix it.
5 Reasons Why Your MARKETING is FAILING and How to FIX the Problem Read More »
Competition. Like it or not, when it comes to marketing, you are always competing with someone for the valuable dollar in your target market’s pocket. You may be blessed to have little, even no direct competition, but what else are you competing against? Moreover, you can be in a highly competitive field or industry. In
What You Need to Know to Beat the COMPETITION Online Read More »
