social media

Outsource or hire? What makes a good social media manager?

Outsource or Hire? What makes a Good Social Media Manager?

You know that social media marketing is important to promote your business, however, you don’t have the time to do it all yourself. What are your options? What do you look for in a social media manager or even an SEO specialist? Let’s Cover Your Options First… What to Look for in a Social Media […]

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LinkedIn mistakes hurt your online reputation

Videos: Make the Best of the 2 Sides of LinkedIn and Unleash its Power

LinkedIn is way more than a place for job seekers. If that’s the last time you used it, then you’re missing out on a powerful tool. Having a 100% completed profile with updated information, as well as a company profile page for your business, increases your trust and credibility factor immensely. It helps establish you

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Do You Want to go Viral? Tell Stories that Provoke Emotions

Do You Want to go Viral? Tell Stories that Provoke Emotions

Here’s an excellent example of a viral video for a brand that actually rejected it. It’s what’s called “user-generated content”. A fan of a product or service creates a video, on their own, without prompting by the brand. But this is not about the brand but the power of telling stories that provoke emotions. About

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What is inbound marketing

What is Inbound Marketing? Get Found Online

Face it. In today’s world, if you want to get new business, you need to be actively marketing online — and it’s called “Inbound Marketing”. You want to be found when people are searching for what you have to offer. What is Inbound Marketing? Back in the day, you used “outbound marketing” – broadcast and

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