What is GDPR? And What You Need to Know…

What is GDPR? And What You Need to Know

GDPR is the General Data Protection Regulation, which is coming from the EU and other countries. How does GDPR affect U.S. Businesses? It does if you have people from the E.U. on your email list, if you sell to people in the E.U., if you collect any type of visitor data from anyone in the… Read more What is GDPR? And What You Need to Know…

How to not get Caught in Google’s Mobile Speed Trap

Mobile marketing

Google recently announced that beginning July 2018, the loading speed of your website on mobile will affect how Google will rank it. Basically, if your website takes too long to load on a mobile device, Google will ignore it and bring up the website — which loads faster — that matches the searcher’s query. The good thing is that… Read more How to not get Caught in Google’s Mobile Speed Trap

Why You Need to Keep Business and Personal Social Media Separate

Why You Need to Keep Business and Personal Social Media Separate

In this climate of deeply divided political and cultural issues, it’s very easy to offend someone just by replying, retweeting even posting on the wrong account. Now, if you happen to work in politics or a religious organization, this article isn’t for you. It’s expected to see those types of posts on your social media.… Read more Why You Need to Keep Business and Personal Social Media Separate

Have you Saturated Your Market? How to Expand Your Reach

Have you Saturated Your Market? How to Expand Your Reach

It happens. Sales go stagnant… not growing. You’re doing everything right… blogging… posting to social media… videos… monthly newsletters… basically everything you can do without spending extra cash… just sweat equity. You have no reach. However, traffic to your site hasn’t grown… you haven’t gotten any new Facebook likes or Twitter followers in a while…… Read more Have you Saturated Your Market? How to Expand Your Reach

What You Need to Know about Marketing Automation

How to Increase Sales with Marketing Automation

You’ve got a fabulous WordPress website and you’re blogging regularly. You’re sharing your blog articles on your social networks and driving people to your website. You’ve got a terrific call-to-action (CTA) offer and are getting visitors to convert into leads. NOW WHAT? Are they being nurtured into sales? Probably not. Here’s where marketing automation (MA)… Read more What You Need to Know about Marketing Automation