Everywhere you look you see visual marketing — pictures, photos, graphics and/or videos. What are today’s visual marketing trends, platforms and tools? If you want your marketing messages to stand out — get visual. Let’s breakdown your Visual Marketing Options: Video Marketing For video marketing to be effective, you should be creating at least 2 videos… Read more How to Get Visual to Boost Your Brand & Sales
Do you have a video strategy? Why is Video so Hot? Video entertains, informs and educates. YouTube is the 2nd largest search engine next to Google with the most searched-for term being “how to”. So what’s stopping you from doing videos to promote your business? You also have to have a video strategy for Instagram,… Read more How to Develop Your Video Strategy
What’s your social media marketing strategy? Posting and posting and posting some more? Are you getting the results you want? Insanity – doing something over and over again expecting the same results. Is Your Social Media Marketing Yielding… increased traffic to the website? better search engine results page (SERP) rankings (SEO)? increased sales? increased following?… Read more 10 Reasons Why your Social Media Marketing isn’t Working
Digital marketing is today’s marketing. It encompasses: Your website, optimized for the search engines (SEO) and able to capture leads Content marketing Video marketing Email marketing Social media marketing Search engine marketing Pay-Per-Click online advertising Mobile marketing Mobile advertising Crowdfunding Webinars Video conferencing The infographic below by Melissa Ralph, explains some of what’s involved. However,… Read more What is Digital Marketing? [Infographic]
A blank page is a terrifying thing. Whether on old-fashioned paper or the latest 27‑inch iMac with Retina 5K display, a blank page implies deadlines unmet, dreams deferred, and blog posts unwritten. How can you take your blank business blog from “blah” to “awe” in three easy steps? Recognize the value. What better way to distinguish yourself and… Read more Top 3 Ways to Love Your Business Blog so it Actually Works for You!