“It was the best of times, it was the worst of times.” That quote from “A Tale of 2 Cities” kind of describes what we’re going through right now in America and the world. There are some businesses that are flourishing: grocery stores, pharmacies and restaurants that can deliver. (They’re hiring, BTW.) Also, ecommerce sites… Read more What’s going to be Trending in April on Social Media
You’ve probably heard me mention or write about the 7 Ps of social media marketing. Well, I heard of2 more to add to the list! The first two “Ps” are the new ones. But I have to tell you, with all the mistakes I see small businesses making out there, you need to understand how… Read more The 9 Ps of Social Media Marketing for Business Success
I was recently asked this question on Quora: “What’s the Best Time to Post on Social Media?” It depends on your target audience — who they are and where they’re located. Who is your target audience on social media? Each social media network is different as are their users and why they’re on it. For… Read more When is the Best Time to Post on Social Media?
Everything revolves around your website. Is your website working for you 24/7? You can be emailing and posting in social media, but if your website isn’t set up right, if you’re NOT capturing leads somehow, all your efforts are for naught. You’re wasting your time. Your website is more than a pretty online brochure. It’s… Read more A Successful Company has a Website that is Useful
What do you want to be known for? What’s your brand? Your Personal Brand is your Reputation When you step into an elevator with another person, wouldn’t it be nice if that person says, “Hey aren’t you the _____ lady/guy?” That happened to me one day. “Aren’t you the social media lady?” I don’t care… Read more How to Create Your Online Brand with Social Media