Sure, you want to save money, but outsourcing outside of the U.S. may cost you big time in the long run! What am I talking about? Outsourcing your website, graphics, blog, and/or social media design/implementation services. It starts with your marketing budget. It’s tight, but you know you have to have an online presence with […]
When Outsourcing – Keep it Local Read More »
Remember back in the day when you walked by a newsstand and were stopped by a headline on the front page? More than likely, you bought the paper to read the article. That’s how newspapers depended on sales – the sensationalism of their headlines. That still holds true today. However, now more than ever, this
How to Write Awesome, Powerful Headlines for Your Blog Read More »
So, we have April Fools Day, Passover, and Easter. What else will be trending on social media in April? Now is the time to plan ahead and take advantage of what will be trending so you can get extra exposure for your business. I publish this every month so you can brainstorm how you can
What’s going to be Trending in April on Social Media Read More »
Besides St. Patrick’s Day and March Madness, what else is happening in March? Here are national and global observance and awareness days, which will more than likely be trending on X (formerly Twitter)AND other social media networks. These are just some of the observance and awareness days. For the full list, visit these sites: These
What’s Going to Be TRENDING Online in MARCH Read More »
Facebook constantly creates new challenges for the small business owner to promote their business on their social media network.
The NEW Challenges of Marketing on FACEBOOK & How to Overcome Them Read More »
What is the best platform for websites? Here’s why I prefer WordPress and have been using it for over 16 years.
Why I Prefer WordPress for Websites Read More »
I work with a lot of startups & one thing they miss is considering a marketing budget to effectively promote their business in today’s digital world.
How Much Should a New Business Have in its MARKETING BUDGET? Read More »
No matter what technological advances change HOW we do social media marketing, the marketing basics stay the same. I’ve seen many small businesses make digital marketing mistakes in my 30+ years of digital marketing experience. It behooves you to understand how these 9 “Ps” work together. The 9 Ps of Social Media Marketing Where do
The 9 Ps of SOCIAL MEDIA Marketing for Business SUCCESS Read More »
Competition. Like it or not, when it comes to marketing, you are always competing with someone for the valuable dollar in your target market’s pocket. You may be blessed to have little, even no direct competition, but what else are you competing against? Moreover, you can be in a highly competitive field or industry. In
What You Need to Know to Beat the COMPETITION Online Read More »
Why bother with X (formerly Twitter)? Because you want exposure, visibility, and SEO (Search Engine Optimization). Simple. You want to build a following, be seen, and get found. X is great if you blog or create content regularly, and you want to drive people to your website. Yes, it’s very political, but it’s still a
11 EASY Ways to GROW Your X FOLLOWERS & Get Noticed Read More »
