Several years ago, I considered podcasting. However, I heard that it takes a lot of planning and that you really need to have 2 people or guests to be successful. With that in mind, I decided not to do one in the digital marketing field. There are several very good social media, content marketing, and […]
Thinking of Podcasting? Here’s What You Need to Know… Read More »
Many small business owners complain saying, “I’m on social media, but it doesn’t work.” Usually, when I dig deeper, I find that they’re just not using it properly. More than likely, their lead generation system is not set up correctly or they don’t have one at all. When done correctly, social media marketing is one
From Lead Generation to Lead Capturing – the Role of the Website Read More »
One of the benefits of good social media marketing is becoming known as an expert in your field. I say “field” because sometimes “industry” is too broad. For instance, my industry is “marketing and advertising”, but my “field” is digital marketing in specific. That’s my specialty and that’s what I want to be known for.
How to be Known as an Expert in Your Field Read More »
Wouldn’t it be nice if as soon as you posted something on social media or wrote a great blog post you would get dozens of new customers coming through your door or visiting your website immediately? Maybe in an alternate universe. I wish today’s marketing were easier instead of getting more complicated every day. However,
Video: How do I Know if my Marketing Efforts are Successful? Read More »
The two most misunderstood social media networks are X (formerly Twitter) and Pinterest. If you’ve watched any of my videos, or taken any of my social media marketing classes, I liken the social networks to cars. X is like a sports car – fast, newsy, it’s life in a 280 characters or less. It’s great
The Pinterest Difference: Why You Shouldn’t Ignore It! Read More »
![25 Powerful Words to Generate Quality Leads [Infographic]](https://azsocialmediawiz.com/wp-content/uploads/power-words-ad.png)
Marketing is about getting results. Usually, that includes generating quality leads. Moreover, the challenge lies in not just attracting potential customers to your website, but converting them from a visitor into lead and furthermore, converting that lead into a sale. That’s the bottom line, right? You want to put these CTAs in several places in
25 Powerful Words to Generate Quality Leads [Infographic] Read More »
If you’re just starting out with marketing your business on social media or if you’ve had your accounts setup but haven’t been using them, you need to spend some time up front building your social media following. 8 Steps you Need to Take to Build Your Social Media Following: Don’t think you can skip any
What You Need to Know on How to Build a Social Media Following Read More »
You know that social media marketing is important to promote your business, however, you don’t have the time to do it all yourself. What are your options? What do you look for in a social media manager or even an SEO specialist? Let’s Cover Your Options First… What to Look for in a Social Media
Outsource or Hire? What makes a Good Social Media Manager? Read More »
What would you do if I told you that taking a few seconds to do something that will improve your search engine optimization (SEO), keep visitors on your site longer, and increase your page views, you’d do it, right? I hope so. Taking just a few seconds to use categories and tags in all your
Why You Need to Use Categories and Tags in Your Blog Posts Read More »
“My online marketing isn’t working! I have a website, but I’m not getting any sales (or generating any leads)! What am I doing wrong? I need to drive traffic to my website!” I hear this all the time. As a small business owner, you know that having a website is important. Furthermore, it’s way more
12 Website Mistakes You Need to Fix for Success Read More »
