search engine optimization

Free WordPress plugins that save time & simplify life

Free WordPress Plugins to Save Time and Simplify Life

WordPress is one of the most popular website and blogging platforms. This article explains why I prefer WordPress. One of the reasons is the availability of thousands of free and premium WordPress plugins. What is a Plugin? Plugins are add-ons to the WordPress (WP) operating system that add functionalities to a website or blog. Think

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Google Mobile Core Web Vitals digital marketing trends

Important! What You Need to Know Now About Google Core Web Vitals

Google’s Core Web Vitals are still vitally important to a website’s performance! Have you tested your site recently? A lot of factors could affect it. Learn what you can you to improve your score and SEO. Before I started this business in 2011, I remember Google’s major “Panda” and “Penguin” updates. That changed how websites

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Local Small Businesses need these SEO tools

How to Market Local Brick-and-Mortars for Success: 3 Free Tools

Endeavoring to market local brick-and-mortar businesses organically (non-paid) is actually fairly simple when you take advantage of these 3 free tools: Instagram, Google Business Profile, and Facebook. How one local business managed to increase Facebook reach when others were losing theirs… You may have read — and I’ve written on the subject — that due

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What is a Blog?

What is a Blog and Why do I Need One for My Business to Succeed?

Blog is short for “web log”. Many people have them. They can be personal, casual blogs and then there are business blogs. A personal blog can be by anyone writing about what interests them – food, hobbies, politics, travel, religion, pets, etc. It’s a way to get your “voice” heard. For Business, however, it is…

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website copywriting is important for results

How the Right Copywriting on Your Website & Social Media Can Improve Results

It’s extremely frustrating when you have what you think is a great website, yet you’re not getting conversions. That is, visitors aren’t staying, they aren’t clicking on your offer, and worse yet, they aren’t buying. Whatever you’re doing to attract and drive visitors to your website is working, but they’re not doing anything once they

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