Why You Need to Use Categories and Tags in Your Blog Posts

Why You Need to Use Categories and Tags in Your Blog Posts

What would you do if I told you that taking a few seconds to do something that will improve your search engine optimization, keep visitors on your site longer, increase your page views and decrease your bounce rate, you’d do it, right? I hope so. Taking just a few seconds to use categories and tags… Read more Why You Need to Use Categories and Tags in Your Blog Posts

25 Powerful Words to Generate Quality Leads [Infographic]

25 Powerful Words to Generate Quality Leads [Infographic]

Marketing is about getting results. Usually that includes generating quality leads. Moreover, the challenge lies in not just attracting potential customers to your website, but converting them from a visitor into lead and furthermore, converting that lead into a sale. That’s the bottom line, right? You want to put these CTAs in several places in… Read more 25 Powerful Words to Generate Quality Leads [Infographic]

To Sell or Not to Sell: What is the Right Ratio on Social Media

to sell or not to sell

To sell or not to sell: that is the question. What is the right ratio on social media of selling vs. non-selling posts? I hate to break it to you, but, it’s not all about you! HubSpot came up with the 10-4-1 rule: Out of 15 posts in any given network… 10 are other peoples’… Read more To Sell or Not to Sell: What is the Right Ratio on Social Media

How Often Should You Blog for Marketing Success?

Wordpress blogging - how often do you blog

Let’s start with why you need to blog regularly. Here are the benefits of blogging… It helps with SEO – search engine optimization – Google looks for the freshest content that matches the search term entered by the searcher. It becomes part of your content marketing strategy – you need to educate your potential customer… Read more How Often Should You Blog for Marketing Success?

Capturing Leads that will Convert with the Right Calls to Action

Capturing Leads with the Right Calls-to-action

Having a nice website and blogging regularly will drive people to your site, but how are you capturing leads? You need to turn visitors into leads and leads into sales. It takes the right call-to-action (CTA) — the right, enticing offer. You will Capture Leads with the Right Lead Magnet Know your target market well.… Read more Capturing Leads that will Convert with the Right Calls to Action