It’s not too soon to start planning for a successful holiday sales season. The holidays will be upon us quicker than we’d like. The last thing you want to do is wait till November to start figuring out what you’re going to do drive customers to your ecommerce store, your website or your brick-and-mortar location.… Read more What You Need to do Now for a Successful Holiday Sales Season!
Competition. Like it or not, when it comes to marketing, you are always competing with someone for the valuable dollar in your target market’s pocket. You may be blessed to have little, even no direct competition, but what else are you competing against? Moreover, you can be in a highly competitive field or industry. In… Read more What You Need to Know to Beat the Competition Online
How do you know if your marketing efforts worked? What’s nice about today’s digital marketing is we have access to a lot of data – free. It’s imperative that you track your marketing efforts and review your data monthly. Don’t get nervous. You don’t need a degree in calculus or statistics to understand analytics and insights. I’ll explain everything… Read more How to Measure Your Marketing Success
As a small business, budgets are tight. And, any entrepreneur knows that marketing – especially social media marketing – is a key factor for any business that wants new customers. However, today’s social media and digital marketing tools, are free to use if you know how to use them properly and effectively. Sure there are… Read more Marketing Effectively on Social Media on a Shoestring Budget
The big news as we approach the end of March 2019 is that Google+ will be closing down on April, 2, 2019. If you were using it for SEO, read this article on how to use Twitter instead. If you used it regularly and saved items to collections, you need to download your content now.… Read more The Best Digital Marketing & Social Media News You Can Use!