
Can you believe there are only 3 more months left in 2025? This year, AI search will seriously affect the holiday sales season and change how people search and shop online. This requires a different content marketing strategy. Now is the time to strategize for your holiday sales season! If you fail to plan, you plan to fail!
Besides that, there are observance and awareness days that trend, especially on X (formerly known as Twitter). Check out this list, then plan out your content: blog posts, videos, and social media posts where you can spin your marketing message around these trends. You can also use these on Facebook, Instagram, and LinkedIn, but the whole “trending” phenomenon is still pretty exclusive to X.
This isn’t a complete list, as I find some of them silly. If you’d like to see the full lists of observance days, awareness week,s and months, check out these calendars:

The calendars offer some links to details on the observances that might help you if you’re blogging. Schedule out posts using Sendible (affiliate link).
Tell stories, show support, and have fun!
October is National ….. Month:
- Adopt A Shelter Dog Month
- AIDS Awareness Month
- American Cheese Month
- Bat Appreciation Month
- Breast Cancer Awareness Month
- World Blindness Awareness Month
- Celebrating The Bilingual Child Month
- Children’s Magazine Month
- Christmas Seal Campaign (10/1-12/31)
- Church Library Month
- Church Safety and Security Month
- Down Syndrome Awareness Month
- Dyslexia Awareness Month
- Eat Better, Eat Together Month
- Economic Education Month
- Emotional Wellness Month
- Energy Management is a Family Affair-Improve Your Home Month
- Financial Planning Month
- Global Diversity Awareness Month
- International Strategic Planning Month
- Healthy Lungs Month
- Hispanic Heritage Month continues
- Hunger Awareness Month
- Long-Term Care Planning Month
- National Book Month
- National Bullying Prevention Month
- National Campaign for Healthier Babies
- National Chiropractic Month
- National Crime Prevention Month
- National Critical Illness Awareness Month
- National Cyber Security Awareness Month
- National Dental Hygiene Month
- National Disability Employment Awareness Month
- National Depression Education & Awareness Month
- National Domestic Violence Awareness Month
- National Dropout Prevention Month
- National Energy Awareness Month (Go Green)
- National Ergonomics Month
- National Fair Trade Month
- National Go On A Field Trip Month
- National Kitchen & Bath Month
- National Learning and Development Month
- National Liver Cancer Awareness Month
- National Orthodontic Health Month
- National Pasta Month
- National Physical Therapy Month
- National Pizza Month
- National Reading Group Month
- National Roller Skating Month
- National Spinal Health Month
- National Sudden Cardiac Arrest Awareness Month – October
- National Sudden Infant Death Syndrome Awareness Month
- National Women’s Small Business Month
- Organize Your Medical Information Month
- Photographer Appreciation Month
- Positive Attitude Month
- Right Brainers Rule! Month
- Self-Promotion Month
- Spinach Lovers Month
- Squirrel Awareness Month Link (Different Than Squirrel Appreciation Day in January)
- SIDS (Sudden Infant Death Syndrome) Awareness Month
- Tackling Hunger Month
- Talk About Prescriptions Month
- Vegetarian Month
- Work and Family Month
- Workplace Politics Awareness Month
- World Menopause Month
- National Cryptocurrency Month
- National Non-GMO Month — Go Organic!
Weeks that will be trending:
National Primary Care Physician Week – First Full Week of October
Mental Illness Awareness Week – First Full Week
National Chili Week – First Week of October
National Fallen Firefighters Memorial Weekend – First Weekend in October
Customer Service Week – First Full Week
National Heimlich Heroes Week – First Full Monday through Friday Week
Financial Planning Week – First Mon-Sun Week in October
Fire Prevention Week – Week where Oct. 9th falls
National Work At Home Week – Second Week in October
World Space Week — October 4-10
National Physician Assistants Week – Second Week
Healthcare Security & Safety Week – Second Week
Veterinary Technicians Week – Second Week
American Beer Week – Second Week of October
Teen Read Week – Third Week
Infection Control Week – Third Week
National Business Women’s Week – Third Full Week
National Friends of Libraries Week – Third Full Week
National Food Bank Week – Week of October 16th
Freedom of Speech Week – Third Full Week
National Save for Retirement Week – Third Full Week
Respiratory Care Week – Last Week in October
National Massage Therapy Awareness Week – Last Full Week
National Red Ribbon Week – Last Full Week
Days that will be trending:
1 – National Hair Day
National Child Health Day
International Day of Older Persons
National Homemade Cookies Day
International Coffee Day
International Vegetarian Day
World Ballet Day
National Pumpkin Spice Day
National Green City Day
World Communion Sunday
National Black Dog Day
Walk to School Day – 1st Wednesday in Oct.
National Pumpkin Seed Day – 1st Wednesday in Oct.
National Coffee with a Cop Day – 1st Wednesday in Oct.
2 – Name Your Car Day (Mine’s Luigi – he’s a Fiat)
International Day of Non-Violence
World No Alcohol Day
International Day of Prayer for the Peace of Jerusalem
3 – National Techies Day
Virus Appreciation Day (I’m not making this stuff up!)
Global Smoothie Day
World Temperance Day
National Manufacturing Day – First Friday in October
4 – Golf Lovers Day
World Animal Day
World Habitat Day
National Play Outside Day – 1st Saturday
5 – Do Something Nice Day
International Day of No Prostitution
World Teachers Day
6 – National Mad Hatter Day
Feast of Tabernacles (Shelters)
National Coaches Day
Plus Size Appreciation Day
National Child Health Day – 1st Monday in October
National Eat Fruit at Work Day – 1st Tuesday in Oct.
7 – Anniversary of the Hamas Massacre against Israel — Hostages are still being held. Pray for Israel.
National Inner Beauty Day – Stop Human Trafficking (including those who are trafficked through America’s open southern border).
National Taco Day – 1st Tuesday in Oct.
World College Radio Day
World Smile Day
8 – National Hero Day
National Chess Day
National Motorcycle Ride Day
I Love Yarn Day
International Off-Road Day
World Egg Day
World Octopus Day
International Off-Road Day
National Stop Bullying Day – 2nd Wednesday in Oct.
National Take Your Parents to Lunch Day – 2nd Wednesday in Oct.
9 – National Leif Erikson Day
National Pro-Life Cupcake Day
International Beer & Pizza Day
World Hospice and Palliative Care Day
10 – National Handbag Day
National Metric Day
National Walk to a Park Day
World Mental Health Day
World Homeless Day
World Day Against the Death Penalty
11 – International Day of the Girl Child
National Sausage Pizza Day
National Emergency Nurses’ Day
12 – National Savings Day
Gumbo Day
Farmer’s Day
World Arthritis Day
National Freethought Day
Clergy/Pastor/Ministry Appreciation Day – 2nd Sunday in Oct.
13 – Train Your Brain Day
International Day for Disaster Reduction
International Plain Language Day
Navy Birthday
National Metastatic Breast Cancer Awareness Day
Native American Day – 2nd Monday in Oct.
14 – National Dessert Day
Columbus Day – 2nd Monday in Oct.
National Chess Day
Pro-Life Day of Silent Solidarity – 2nd Tuesday of Oct.
Be Bald and Be Free Day
World Sight Day
World Standards Day
15 – Global Hand Washing Day
Conflict Resolution Day
Latino AIDS Awareness Day
National Pregnancy and Infant Loss Awareness Day
International Day of Rural Women
National I Love Lucy Day
National Aesthetician Day
U.S. Taxes are due if you filed an extension!
16 – Global Cat Day
National Sports Day
Dictionary Day
World Food Day
Global Dignity Day
World Spine Day
Department Store Day
Boss’s Day
International Repair Day
Get to Know Your Customers Day – 3rd Thursday of Each Quarter
17 – National Pasta Day
International Day for the Eradication of Poverty
World Trauma Day
National Get Smart About Credit Day – 3rd Thursday in Oct.
National Mammography Day – 3rd Friday in Oct.
18 – National No Beard Day
Support Your Local Chamber of Commerce Day
World Menopause Day
Sweetest Day – 3rd Saturday in Oct.
19 – World Pediatric Bone and Joint Day
20 – World Osteoporosis Day
World Statistics Day
International Chef Day
National Clean Your Virtual Desktop Day – 3rd Monday in Oct.
21 – Reptile Awareness Day
National Conflict Resolution Day
22 – National Nut Day
National Color Day
International Stuttering Awareness Day
23 – International Snow Leopard Day
Medical Assistants Day – Wednesday of the 3rd full week in Oct.
iPod Day
24 – National Food Day
World Polio Day
World Meningitis Day
World Development Information Day
25 – International Artists Day
World Pasta Day
World Opera Day
MDS World Awareness Day
National Greasy Food Day
Make a Difference Day – 4th Saturday in Oct.
26 – National Day of Deployed
National Pumpkin Day
National Financial Crime Fighter Day
Mother-in-Law Day – 4th Sunday in Oct.
27 – Navy Day
National Civics Day
American Beer Day
Black Cat Day
Celiac Awareness Day
Lung Health Day
World Day for Audiovisual Heritage
World Occupational Therapy Day
28 – National Chocolate Day
National Internal Medicine Day
National First Responders Day
International Animation Day
29 – World Stroke Day
Oatmeal Day
National Cat Day
World Internet Day
30 – National Speak Up for Service Day
31 – Halloween – Satan’s birthday party
World Savings Day
Girl Scout Founders Day
